King-Vote
King-Vote
King-Vote
Blockchain Based Voting App
Blockchain Based Voting App
Blockchain Based Voting App
Client
Client
Client
Kingston University
Kingston University
Kingston University
Services
Services
Services
UX Research and
User Interface Design
UX Research and
User Interface Design
UX Research and
User Interface Design
Industries
Industries
Industries
Blockchain
Voting
Blockchain
Voting
Blockchain
Voting
Duration
Duration
Duration
3 months
3 months
3 months




Current voting system at Kingston
Current voting system at Kingston
How are elections conducted in Kingston University?
How are elections conducted in Kingston University?
THROUGH EMAILS!!
Candidates fill their registration forms and get themselves registered and it has to be done, a week before the commencement of the elections, and they run campaigns for two weeks, then email links are sent to the students and they can place their votes accordingly.




What is the issue then!?
Majority of these students don't really open these links or even open these emails sent to them.
Problem Statement
Problem Statement
The traditional method of conducting elections for university students through email links for voting is not secure, transparent, and easily manipulated, leading to mistrust and dissatisfaction among the student body. Therefore, there is a need for a more secure and transparent digital voting system that can ensure the integrity and privacy of each vote, prevent voter fraud and manipulation, and increase the trust and participation of the student community in the election process
The traditional method of conducting elections for university students through email links for voting is not secure, transparent, and easily manipulated, leading to mistrust and dissatisfaction among the student body. Therefore, there is a need for a more secure and transparent digital voting system that can ensure the integrity and privacy of each vote, prevent voter fraud and manipulation, and increase the trust and participation of the student community in the election process
The traditional method of conducting elections for university students through email links for voting is not secure, transparent, and easily manipulated, leading to mistrust and dissatisfaction among the student body. Therefore, there is a need for a more secure and transparent digital voting system that can ensure the integrity and privacy of each vote, prevent voter fraud and manipulation, and increase the trust and participation of the student community in the election process
Objectives
Objectives
➣
To engage more students into voting.
➣
To get an understanding on how effeciently can blockchain be used to establish a fair voting system where users could securely cast votes.
➣
Develop a user-friendly and intuitive interface that makes the voting process simple and easy for students to understand which should include providing clear instructions and guidance throughout the voting process.
➣
Create a system that allows students to verify their vote has been counted correctly and that the results of the election are transparent and cannot be manipulated. This will increase the trust of the students in the election process.
Proposed Solution
Proposed Solution
Design Process Overview
Design Process Overview
Lean UX
Lean UX




Primary Research
Primary Research




Interview Questions
Interview Questions
➣
Did you vote in the recent university elections?
➣
Would you like to share if there was any specific reason to vote/not vote?
➣
Do you believe that electoral fraud is a problem? If so ,then is it possible with university elections as well?
➣
Do you feel like the current voting process is time consuming?
➣
Do you believe that your information is secure?
User Survey
User Survey
User Interviews




Affinity Diagramming
Assumptions
Assumption prioritization
Competitor's Analysis




Proto Personas
Customer Journey Maps
How Might We







Rapid Idea Generation







NUF Test
Hypothesis Statements





Hypothesis Prioritization




Feature Prioritization




Mental Model




Information Architecture
Sitemap




User Flow Diagram




Low-Fidelity Prototypes
Mid-fidelity Prototypes




Moodboard





Styleguide





Hi-Fidelity Wireframes




Feedback testing




SUS Test (System Usability Scale)




An average score of 87.5 resulted after calculating the SUS score for each participant.
Hypothesis Evaluation and Validation




Average Hypothesis calculated for all the particiants was 95.86%, which was more than enough for an MVP product.